to become a B Corp® a company needs to complete a B Impact Assessment, which analyses every aspect of the business activity and measures with an exact score the impact on several areas of interest. only the companies whose score is higher than 80 points out of a total of 200 can become B Corps.

to uphold our B Corp® status we exercise

- transparent governance

- professional development

- support for mothers and families

- 100% carbon neutral offices

- 0% waste to dumping grounds

- 100% of waste is recycled or recovered

- we think global, but act local

- we practice interdependence

for our parent company, the Davines Group, 2019 was the year of B Corp® recertification. an important moment that saw the whole company committed to finalise the actions that have been implemented since 2016 with the purpose of improving our positive impact on the planet and on the people.

the goal was not only that of confirming the B Corp certification and carrying on our journey inside the most important global network of companies that adopt a sustainable business model.

we wanted to considerably improve the score achieved in 2016. and we have been successful in this: 8 years ago, our score was 99, in 2020 we achieved a score of 117.4 and in our most recent recertification in 2023, we improved even more, recieving an excellent score of 123.5.

over 12 years of comprehensive scientific research on skin longevity​, inclusive of studies on the exposome have brought us to understand how this impacts the acceleration of skin aging and how we can counteract its effects.

the exposome is comprised of different elements, from internal and external factors that influence the skin,
thus explaining how each individual’s lifestyle and choices has an impact on the longevity of the skin.

the effects of the exposome on the skin are to accelerate skin aging rate, resulting in the below signs of aging being more visible, earlier in time: 

- skin dehydration and dryness  

- loss of tone and appearance of wrinkles 

- dull complexion and dark spots  

- impurities and excess sebum production

our scientists have found a solution to counteract the exposome and the factors impacting the acceleration rate of skin aging by strengthening our proprietary ingredient technology Longevity Complex™  and by formulating the new range with potent high tech and natural ingredients to target visible signs of aging, for glowy and healthier looking skin.

our proprietary Longevity Complex™ has been strengthened and improved by adding a new ingredient, regeneratively farmed myrtle, proven to deliver superior antioxidant efficacy.

the new Longevity Complex™ is scientifically proven to
protect skin cell longevity, therefore, delaying cell aging rate by 80%*.

all formulas are sustainable, vegan and clean.

we have formulated 13 potent formulas grouped in 3 steps, including facials and tools to enable a personalised regimen, tailored to each individual’s unique aging pattern and skin concerns.

1 /detox,

2 /power,

3 /treat.

we have clinically tested our 3 hero products to prove the
greater effectiveness when used together in a routine improved 6 signs of skin ageing:

- a 15.5% reduction in wrinkle depth

- hydration

- skin firmness

- elasticity

- smoothness

- luminosity